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Facebook Tactics of 2017 That Actually Drive Conversions

By Adam Arnold | 16/10/2017

Struggling to get your Facebook ads driving conversions? Check out these 10 tips that can make a difference!

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Facebook Advertising Objectives You Should Know About Before Creating Your First Ad Campaign

By Adam Arnold | 15/10/2017

Choosing an advertising objective is essential when creating a Facebook ad campaign. The objective refers to your overall goal – what you want people to do when they see your ads. Facebook will vary the targeting and optimisation of your ads accordingly, so choosing the right objective is crucial.   About The Author Adam Arnold […]

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PPC Advertising: Minimal spend, maximal ROI!

By Adam Arnold | 14/10/2017

Are you struggling to grow your online business? Not achieving an adequate return on investment (ROI) for your marketing spend? Then perhaps it’s time to rethink your digital marketing strategy.   About The Author Adam Arnold Dr Adam Arnold has over 17 years experience in digital marketing and has been mentored by, and is a […]

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Winning Customers: 5 Incredible Ways to Incorporate Emotional Marketing into Your Facebook Ads

By Adam Arnold | 13/10/2017

Facebook Ads or advertising is vast. So are the players in it. Millions of businesses reach out to their customers via Facebook advertising. Though this is a fierce competition on a single platform, you need to be sure that you win the game easily rather than making heavy investments in Facebook ads without getting any […]

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How to Write a Facebook Ad Headline that Promises a Click

By Adam Arnold | 12/10/2017

Facebook Ad headline isn’t the only reason why your prospects would visit your website, it does play a significant role in what they click, comment, and share online. Undoubtedly, headlines are like the cherry on the cake, which makes everything all the more attractive. Do you often share a Facebook post with your contacts even […]

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facebook marketing strategy dr adam arnold

How to Devise a Facebook Marketing Strategy for Your Business

By Adam Arnold | 11/10/2017

With businesses growing at an alarming speed, the need for having a Facebook marketing strategy is becoming critical. That’s because brands are utilizing all available social media platforms to reach their target audience – including Facebook. However, the challenge is to devise a Facebook marketing strategy that perfectly aligns with your business goals. Inability to do so […]

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